Wednesday, March 4, 2009

Discussion with Adam Lasnik (Search Evangelist) and Vivaik (Search Quality Team) Google.com


Kumar : Hi Adam, Google Launched “Chrome” web browser, but it is not having any toolbar Add ons like Google PR checker toolbar and other webmaster Toolbars which are available in Firefox browser?

Adam : Ya, we have launched only for trial. First we want to create a successful browser, then we will implement all the add ons which are very useful for webmasters and users.

Kumar : I have used the Chrome when it was launched. I got hanged several times, and I stopped using that. What could be the reason for this ?

Adam : Ahh! Is it hanging? I regularly use it and never found hanging before. Could you tell me for which site it is hanging?

Kumar : I used chrome long time before. So not sure about the site. But it is hanging for Highly secured sites like banking sites ;due to this hanging problem I stopped using that. As a webmaster I have used all types of browsers and am feeling comfortable with firefox.

Adam : Ohh! I will check. Thank you for the feedback. Hope you will get it as a perfect Browser in future.


Kumar : Adam, I am working for an online tourism project targeting the worldwide touristers. But we are having only one option for geo targetting on webmaster tools. Is there any other option to target more locations?

Adam : Ahh! Most of the persons have asked similar questions. You can place separate pages on your site for the targeted locations. If you are using the local languages, It will give you an additional benefit.

Kumar : But Adam it is not possible for all the regions. English is the common language and we have placed common content for all locations. Could we use any Translator Tool for translation. And another thing is that if we are creating a separate page only the language differs. This might cause duplicate content issue also. Will it affect the site?

Adam : It's a good question. You need not worry about the copy content. We can understand it's difficult to create different content for same business in different regions. You can translate the same content in the local languages. If you are doing manual translation, it will be more effective. I don't think translation tool can give exact meaning of the sentence.

Vivaik : Ya! I have seen several funny sentences when translating through translator tool. Somewhat poetical sentences will give the funny meanings in local language. For example I have translated a Spanish sentence into one of Indian languages it gave the meaning of “Cut your Nose and pick it in hand” . Actually that is the poetical sentence. (Everyone laughed). It's better using the manual translation content.

Adam : Or else you can use the the regional flag and name in that regional pages. It will be helpful to perform well in Google results.


Kumar : Hi Vivaik ! In Google we are having a option for worldwide search and pages from region. Could you explain how it is working?

Vivaik : It is a very good feature to give the most appropriate result to the users. If you are searching with worldwide you will get the results from all over the world. And another option is for particular regional results. I think as a webmaster you know this.

Kumar : Ya! I know this. Just my query is, Is this working dependent on relevant content or the site hosted server region? I am working with one of the Indian tourism projects. Site contains the regional tour related content. When I am making the wordwide search in Google.co.in my site is in the first page. At the same time not resulting in top 100 results while making search with pages from India. What causes such different results?

Vivaik :
You are saying some what different issue. Where is hosted server located

Kumar : It is located in UK. It is resulting in 1st page of Google UK (pages from UK search).

Vivaik : It might be one of the reasons, but I am not sure about this. Basically We are resulting the quality content based only. I am not sure, server location might be the reason on this issue. Anyway try up in Google webmaster forum. You will get the exact answer.

Kumar : In search results Google added a new feature where people can pass their comment. What is the use of this?
Vivaik : This is a good feature which could give more info about the site. If user likes any site he/she could pass the comment on that site and other users can see that comment also.

Kumar : Ya! I accept this. But at the same time someone (competitors) could make wrong impression on the particular site through this feature and it could result in the loss of business to that particular site. What is your opinion about this spammers? Will these comments affect the SERP of that site?

Vivaik : No. It definitely won't affect the Search Result. It is only for providing more information about the site. We won't consider these comments in search results. And your point is good. Other persons could make bad comments on their competitor sites. In such cases we will make investigation and remove that particular comment.



Kumar: If we use many sub domains, is it good or bad for the site?

Vivaik: That depends on your site. It won't affect the result.

Kumar : My company bought a website which was owned by One of the US companies. They are also one part of our company. They have given access of the main domain. But not given the Subdomain access. They are also not using that subdomains. At the same time we found that subdomain was redirected to another domain and that domain contains all the content which was in that subdomain including the template design. This thing was happened without their knowledge. What could we do on this issue ?

Vivaik : I think this is legal issue. Anyway ask this question to Adam. He is the correct person to answer this. ( Then we moved to Adam. Me and Vivaik explained the issue)

Adam : I think this is an agreement problem. Google can't do any thing on this issue. You should go for legal actions.

Kumar : As I said earlier, I am working with an online tourism project. Previously this site had HTML pages. Now we have migrated with Joomla CMS technique. While migration we did some mistakes on configuration. Due to that multiple URLs have been created for the same page and URL operating with both the upper and lower cases. When we found this issue, we decided to change the entire URL in to Lower case and made perfect 301 redirection to the corresponding URL. Is that correct procedure?

Adam : Ya! It is very good decision. It will avoid the canonical Issues and improve the site performance.
Kumar : But I am facing a different issue now.

Adam : Is that causing some problem? what is the issue on this ?

Kumar : My site is having more than 10000 pages. In those pages my highly targeted business pages are hardly 100 pages. In previous days these pages performed well in SERP and most of results came in top 5 positions. But after doing the URL changes. It's performance gone in reversal. That means which were the pages performed in top 5 positions, they are resulting after 5 pages. And those pages that fared badly are featuring in top 10 results. Any idea about this issue?

Adam : Oh! This is very different problem. Could you tell me How many days before you did this URL changes?

Kumar : Just 3 weeks before.

Adam : Ok! It's quite different issue. Anyway do some more workouts on those pages and make some new updates. Google might crawl and bring the old position. Apart from that I don't have any other Idea about this issue.


These All are only My Questions. Most of persons asked him Lots of Questions. They have clarified. Our most of queries. Thank You Adam & Vivaik. I have spent a very Useful Time on this Weekend.



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